by Victoria Powell | Apr 2, 2019 | Growing Your Sales, Market, Online, Planning, Promotions, Research, Retail Strategy, Sales, Suppliers, Support Small Businesses
What should you expect from your suppliers?I love suppliers. They come in all shapes and sizes…from one man / woman businesses crafting and creating, to a sales agent on the road representing several companies. Or they can be a suited and booted account manager who...
by Vicky Powell | Mar 13, 2019 | Growing Your Sales, Online, Planning, Promotions, Research, Retail Strategy, Sales
I get asked this a lot by retailers, salon owners, ecom sellers… and the truthful answer is, plan as far ahead as possible. Your plans don’t have to be concrete set in stone, but being mindful of the year ahead, and any long term plans really helps you move towards...
by Vicky Powell | Dec 14, 2018 | Black Friday, Christmas, Customers, Growing Your Sales, High Street, Key Dates, Multiple Retailers, Online, Promotions, Research, Retail Strategy, Sales, Seasonal, Support Small Businesses
It’s been a couple of weeks since the whole Black Friday Cyber Monday hyped up event… …and following that was small business Saturday, and, as small retailers, did we experience the demand and surge eagerly expected? Was it as buoyant and crazy as the...
by Vicky Powell | Sep 6, 2018 | Christmas, High Street, Key Dates, Planning, Promotions, Retail Strategy, Seasonal
While the rest of the human race are thinking “do not mention the word Christmas”, in the retail world, we are thinking non -stop about Christmas. If you are a retail business, an Amazon / eBay / NOTHS / Etsy seller, or a salon or spa with an element of retail...
by Victoria Powell | May 12, 2018 | Planning, Promotions, Retail Strategy, Seasonal
In the Uk we all get excited about the hot weather (yes, it’s a real novelty to us Brits!), but heck, it’s really destroying our retail sales. Hot Weather = Slow Sales Unless your business is HIGHLY season i.e. selling bikinis & shorts, BBQs, garden furniture,...
by Victoria Powell | Apr 23, 2018 | Christmas, High Street, Key Dates, Promotions, Retail Strategy, Seasonal
Can Easter be the new Christmas Sales Boost? So, with Easter over and done with a few weeks ago, how successful was it for retailers in increasing sales and driving traffic? The stats Overall specific Easter sales figures are positive, with total spending on Easter...
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